An EPIC Leap

Mar

Last night I was down at Catalyst Ranch for an end-of-rally party for EPIC, a non-profit founded by our friend Erin Huizenga.

The organization brings together creative professionals to work on projects for select non-profit clients that focus on education, children, and families… all on a pro-bono basis. It's a way for folks to give back and contribute to an organization that is making a social impact, but may not have the resources to fund such projects on their own.

EPIC pulls together what are called "Creative Rally Teams" which focus on projects for an 8-week period. These teams have folks from different design firms and expertise, but often include copywriters, designers, art directors, and Web gurus.

At the end of each 8-week "Rally" period, there's a celebration event, where the teams showcase the work they performed for the 2-3 selected non-profits. Oh, and there's food, drink, and goofy stuff too! Last night the non-profits being highlighted were the American Nutrition Association, Arts of Life, and the Lincoln Park Community Shelter.

Which brings us to ActionBooth. They describe themselves as specializing in "dynamic event photography." They were at the party last night to shoot photos of attendees, donating their time in doing so.

They shot some photos of our friends Meredith Rollins, Tim & Emily Lapetino, and myself… jumping. Yup, that's what we did.